The ten-minute weekly mask routine

How our stylists use a mask at home, and why once a week is enough for most hair.

Start with what you have

Most hair needs less than we think. Our stylists start every visit by asking how you wash, how often and with what, and the answer usually tells them what to change first.

The best routine is the one you will actually keep.

Three small changes

Use lukewarm water, press the towel rather than rub it, and give any new product three weeks before you judge it. Then come and tell us how it went.